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Faced with these exact challenges, a regional TV station in South Korea recently turned to Soundfox International, MJ’s official distributor in South Korea. By deploying a comprehensive AR/VR virtual studio solution centered around the MJ Robotic Crane, Soundfox successfully transformed the station's physical constraints into an asset for creative flexibility and broadcast excellence.
INTRODUCTION: The Dawn of Cinema-Grade Broadcast Automation In today’s fast-paced digital journalism landscape, television stations face the dual challenge of cutting operational costs while simultaneously delivering high-impact, visually captivating broadcasts. Traditional heavy manual jibs require dedicated, highly trained operators and are prone to human fatigue or micro-stutters during long, slow sweeping live shots. To solve this, a leading broadcasting corporation recently overhauled its flagship news studio, pioneering a powerhouse integration: the MJ High-Precision Robotic Camera Crane paired with the Sony FR-7—the world's first full-frame interchangeable-lens PTZ camera. This technical synergy bridges the gap between cinematic storytelling and absolute, zero-operator studio automation.
MJ ROBOT is proud to announce the successful integration of its Robotic Camera System with the disguise virtual production platform at XON Studio providing accurate camera tracking and smooth robotic motion for next-generation XR and virtual production workflows. The project demonstrates how MJ ROBOT's intelligent robotic camera solutions can seamlessly work with industry-leading real-time rendering and media server technologies, enabling broadcasters, production companies, and virtual studios to create immersive visual experiences with exceptional precision.
The modern newsroom is shifting away from static, physical sets toward dynamic, immersive digital environments. This case study analyzes a real-world deployment of a Virtual Production (VP) workflow inside a live television news studio (JTV News).
By pairing a heavy-duty robotic camera crane with a real-time 3D graphics rendering system, the station completely replaces a traditional green screen backdrop with a multi-layered, interactive virtual studio—all in real-time, with zero latency.
MJ recently completed an advanced XR production integration project, combining a robotic camera crane, robotic arm system, and Disguise XR workflow to deliver precise, synchronized camera motion in a real-time extended reality environment.
To modernize its news production environment, KNN Broadcasting implemented the MJ Robot Camera System in its virtual news studio. The goal was to improve studio automation, ensure accurate camera tracking for virtual graphics, and enhance the efficiency of daily news broadcasts.
The deployment allows KNN to combine robotic camera automation with real-time virtual production technology, enabling seamless interaction between the physical studio and digital environments.
Seoul, South Korea – MJ Robotic Camera Crane has been successfully integrated into the daily teaching and production workflow at Hangang Media High School, in combination with Aximmetry real-time virtual production software, providing students with hands-on experience in modern broadcast and virtual studio technologies.
As broadcast news production continues to move toward automation and higher visual standards, robotic camera jibs are becoming a core component in modern news studios. Recently, an MJ Robotic Camera Jib system was successfully deployed in a professional news studio, significantly improving production efficiency, camera movement precision, and on-air visual consistency.
MJ delivers its compact camera crane system to Hangang Media High School, Korea. This robotic camera crane provides students with hands-on training in professional broadcasting and virtual production environments.
MJ Broadcast successfully delivered a robotic camera crane / jib system to Jeonju Television in South Korea, enhancing live news production with smooth robotic motion and precise camera control.
